Thursday March 15, 2012
For a store’s event to qualify as an official event in the distributor rewards program, an event must include at least 4 players participating in the event.

For a store’s 10 events to qualify as official events in the distributor rewards program, a store’s 10 events, in total, must include at least 15 unique players participating in these events. A unique player will have a unique Monsuno ID number which stores will use in reporting events to Topps. Stores can get Monsuno ID cards for players free in event support kits or by emailing events@topps.com .

The Series 1 distributor rewards program will run through July 17th. All events must be reported to Topps by retails stores by July 17th.

MONSUNO Hobby Support Program

With the upcoming launch of the Monsuno TCG, Topps is very excited to be partnering with Hobby Stores to make this game successful for all parties. To help accomplish this, we have developed a robust organized play program designed to help bring new players to your store while requiring very little time or resource commitment from you.

Key Components of Program

Hobby store-level organized play program
Free MONSUNO TCG 24-pack booster box for all qualifying stores (while supplies last)
Free event kits through 2012
Monsuno.com support including:
store and event locator for marketing your store and store events
free box promotion sign-up
event kit requests
Email support available anytime at: events@topps.com
How it works
Stores go to Monsuno.com and click on the “retailers” link on the bottom of any web page (http://monsuno.com/accounts/login/) and enter their store and event information. Stores will also be asked to select the distributor who referred them to Monsuno.com and the Monsuno organized play program (from a drop-down menu). Stores can also add events and request event materials at this time.

An email containing store location and event support requests will be sent to Topps. Topps will screen and qualify stores. Approval and an access code will be sent back to qualified stores allowing them to log into Monsuno.com and update store and event information whenever needed and participate in special promotional offers.

Requested kits will be sent to stores by Topps. For 2012, kits will be free to stores and will include:

· Operations document outlining how to run a Monsuno tournament
· Monsuno game rules
· Monsuno player ID cards for each event participant
· Special foil promo cards for giveaway to each event participant. These cards are not available for purchase anywhere. There is planned to be a new special card available every month, while supplies last.
· Monsuno promotional poster (while supplies last)
· Additional items are planned to be added to kits as the program grows to keep giveaway prizes exciting and fresh for players

Stores give event attendees a unique Monsuno ID card. Stores enter event attendees’ ID numbers into a tracking form which Topps will provide. Stores email the tracking forms to events@topps.com. Topps will track ongoing player activity for each player ID number.

For a store’s event to qualify as an official Monsuno reportable event, an event must include at least 4 players participating in the event.

Stores are encouraged to invite new unique players as new events are scheduled to help build their Monsuno business and local Monsuno player community. A unique player will have a unique Monsuno ID number. Stores can get Monsuno ID cards for players free in event support kits or by emailing events@topps.com .

Stores should maintain accurate contact information on www.monsuno.com, as this is where Topps will get mailing, request and event information allowing us to send stores kits.

Free MONSUNO 24-booster pack box available to all qualifying stores (while supplies last)

Because Topps believes in the Monsuno property and product, we are excited to offer a free booster box of the TCG to qualifying stores, while supplies last.

As part of the account sign-up process, stores may sign up to request a free Monsuno booster box on our webpage.

Topps will ship the free box directly to stores at no cost to stores.

This is an easy way to get booster packs at no cost which can be used as demo materials, event prizes or other incentives for new players.

Store Feedback

At Topps we recognize the value of feedback from stores. With this in mind, we encourage stores to send feedback directly, both positive and negative, regarding the Monsuno OP program to events@topps.com.